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Heterophobia
45,00 € *
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Heterophobia describes reverse discrimination based on sexual orientation and implies an irrational fear of or aversion toward heterosexual people and institutions. Coined as a direct analogy to homophobia, "heterophobia" is used by some opponents to various legal and civil rights for lesbian, gay, bisexual, and transgender (LGBT) people, when is used instead of heterosexism. The term heterophobia was included in the Dictionary of Sexuality published in 1995 by American sexologist Robert T. Francoeur, where it was defined as fear of heterosexuals. However, as of 1998, it didn't appear outside specialist literature, albeit it was already a searchable term on the then-innovative World Wide Web.

Anbieter: Dodax
Stand: 27.02.2020
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ISBN A Dictionary of Marketing Englisch
9,99 € *
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A Dictionary of Marketing is an accessible and wide-ranging A-Z, providing over 2,500 entries on topics spanning terms for traditional marketing techniques (from strategy, positioning, segmentation, and branding, to all aspects of marketing planning, research, and analysis), as well as leading marketing theories and concepts. Both classic and modern marketing techniques are covered. Entries reflect modern changes in marketing practice, including the use ofdigital and multi media, the impact of the World Wide Web on advertising, and the increased influence of social media and search engines on advertising and the rise of global brand management.Also included is a time line of the development of marketing as a discipline and the key events that impacted the development, as well as over 100 relevant web links, accessed and updated via a companion website. In addition, the main appendix provides greater depth on the subject, including advertising and brand case studies with a strong international focus. These are arranged thematically, e.g. automobile industry, food and drink, luxury goods, and focus on iconic brands, marketingcampaigns, and slogans of the 20th century that have permeated our collective consciousness, exploring how the ideas defined in the main text of the book have been utilised successfully in practice across the globe. This dictionary is an indispensable resource for students of marketing and relateddisciplines, as well as a practical guide for professional practitioners and people with a general interest in marketing.

Anbieter: Dodax
Stand: 27.02.2020
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The Prodigal Tongue
21,78 € *
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Mark Abley takes the reader on a world-wide trip like no other - from Singapore to Japan, Oxford to Los Angeles, through the web and even back in time. As much a travel book as a linguistic study, this book goes beyond grammar and vocabulary, more importantly, this book is about the people of the world.On his travels Abley encounters bloggers, translators, novelists, therapists, dictionary makers, hip-hop performers and web-savvy teenagers. He talks to a married couple who were passionately corresponding online before they met in 'meatspace.' And he listens to teenagers, puzzling out the words they coin in chat rooms and virtual worlds.Lively, evocative, passionate and hilarious, this is a book for everyone who cherishes the words we use.

Anbieter: Dodax
Stand: 27.02.2020
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ISBN Concise Oxford Dictionary of Archaeology 5...
15,76 € *
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The most wide-ranging, comprehensive, and up-to-date dictionary of archaeology available. Over 4,000 entries cover the terms encountered in academic and popular archaeological literature, in lectures, and on television. Topics covered include artefacts, techniques, terminology, people, sites, and periods, and specialist areas such as industrial and maritime archaeology. The second edition is fully revised and updated, now including 150 new entries on archaeologicalsites, terms, movements, and people, plus extended coverage of archaeological resource management and archaeological theory. The dictionary's primary focus is on Europe, the Old World, and the Americas, as these are the regions where archaeology has become an established academic and vocationalsubject, but it includes key archaeological sites around the world.A quick-reference section covers chronological periods around the world, Egyptian rulers and dynasties, Roman rulers and dynasties, rulers of England to AD 1066, and principal international conventions and recommendations.New to this edition, recommended web links for over 100 entries are updated on the Dictionary of Archaeology companion website.

Anbieter: Dodax
Stand: 27.02.2020
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ISBN A Dictionary of World History 752 Seiten E...
15,43 € *
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This wide-ranging dictionary contains a wealth of information on all aspects of history, from prehistory right up to the present day. Over 4,000 clear, concise entries include biographies of key figures in world history (living and dead), separate entries for every country in the world (summarising key historical events), and in-depth entries on religious and political movements, international organizations, and major conflicts and events and their after-effects.For this new edition, existing entries have been revised and updated to reflect the very latest global events including changes in leadership, wars, political situations, and the statistical information given for each country (population counts, currency, languages, religions). New entries have been included for key figures who have recently come to prominence and world events.The book also contains twenty-five detailed maps linked to key historical events and topics. These include the African slave trade, the Black Death, and the Normandy campaign. Also included are over 200 country maps. The dictionary is enhanced by entry-level web links which are accessed via a dedicated companion website.Encyclopedic in scope, this ambitious A to Z provides an excellent overview of world history both for students and anyone with an interest in the subject.

Anbieter: Dodax
Stand: 27.02.2020
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ISBN The Oxford Dictionary of Christian Art and...
16,62 € *
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The Oxford Dictionary of Christian Art and Architecture explains a wide range of terms used in the study of the history of Christian art and architecture including subjects, topics, themes, artists, works, movements, and buildings. This long-awaited new edition of Peter and Linda Murray's classic text continues to provide an invaluable, authoritative, and engaging guide to interpreting Christian Art both for students and teachers of the subject, as well asnon-specialists or those without a formal education in Christianity.The new editor, the Reverend Tom Devonshire Jones, has been aided by over a dozen expert contributors, fully updating the text for the new century. Areas that have been expanded upon include the artwork, artists, and innovations of the 19th, 20th, and 21st centuries (such as the relationship between Christianity and film). Coverage includes art from around the world, with new entries upon the Christian art of North America, Latin America, Australasia, and of the non-Western world, as well asChristian artistic interactions with other religions, including Judaism and Islam.The detailed bibliography has been heavily revised and updated, increasing the number of sources cited and expanding on sources relevant to the study of non-traditional Christian art. The updated bibliography will be placed on a companion webpage to the Dictionary, which will also feature an appendix of web links to sites of relevant interest.

Anbieter: Dodax
Stand: 27.02.2020
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Blooks - The New Books?
18,90 CHF *
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Seminar paper from the year 2010 in the subject English Language and Literature Studies - Literature, grade: 1,0, Justus-Liebig-University Giessen (Institut für Anglistik), language: English, abstract: Blooks are the new books, a hybrid literary form at the cutting edge of both literature and technology. (Bob Young, founder of the print-on-demand publisher Lulu, 2006) Back in 2006, a phenomenon made its way from the depths of the World Wide Web into the newspapers: the so-called 'blook', a portmanteau word composed of the words 'book' and '(we)blog', meaning a book written on the basis of a blog. The media were excited about these new kinds of books and looked to Japan, where blooks were already bestsellers. 'Blook' even made it into the shortlist of words that were considered to be included in the new edition of the Oxford English Dictionary in 2006 (Philipps 2006). If you search for 'blook' on Google in 2010, you are in most cases directed to archives and it will not take you long to find out that blooks have virtually disappeared from the Web. Despite the fact that weblogs keep thriving, blooks seem to be forgotten. Considering this, it is not surprising to find out that no research has been done on blooks, while weblogs have been a subject of research since 2005. Research on weblogs often concentrates on how they changed journalism and communication in general, but never mentions the medium of blooks. Jenna L. Brinning and Jill Walker Rettberg gave good overviews of web-publishing and blogging, with Brinning stressing Habermas' 'Strukturwandel der Öffentlichkeit' with regard to the opportunities of the Web and Rettberg taking into consideration the rise of 'citizen journalism'. This paper will try to find out what happened to blooks not only by examining this medium, but also by taking a look at its origins. The first chapter will deal with the definition of blooks as well as with the history of the so-called 'blogosphere' from which the blook emerged. The second chapter will present some successful examples of blooks, show the diversity of subjects they deal with and analyze the reasons for their popularity. Chapter three will focus on marketing strategies and the overall reception of blooks by taking a look at the media coverage and an award especially invented for this genre. The last two chapters will then compare blooks to traditional narratives and eventually draw a conclusion concerning the development of blooks and their potential for success.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
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Robust Representation for Data Analytics
170,00 CHF *
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This book introduces the concepts and models of robust representation learning, and provides a set of solutions to deal with real-world data analytics tasks, such as clustering, classification, time series modeling, outlier detection, collaborative filtering, community detection, etc. Three types of robust feature representations are developed, which extend the understanding of graph, subspace, and dictionary. Leveraging the theory of low-rank and sparse modeling, the authors develop robust feature representations under various learning paradigms, including unsupervised learning, supervised learning, semi-supervised learning, multi-view learning, transfer learning, and deep learning. Robust Representations for Data Analytics covers a wide range of applications in the research fields of big data, human-centered computing, pattern recognition, digital marketing, web mining, and computer vision.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
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Oracle PL/SQL Interactive Workbook
42,90 CHF *
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The fastest way to master Oracle PL/SQL: a complete book-and-web, hands-on interactive course! -- Now completely revised! Unique workbook pedagogy with hands-on exercises, programming projects and a free Web-based training module. Teaches all Oracle PL/SQL skills you need -- using hands-on, real-world labs, exercises and projects. Rosenzweig and Silvestrova teach Oracle PL/SQL at Columbia University School of Continuing Education. Learn PL/SQL hands-on, through practical exercises, self-review questions and real-world answers. This book teaches all the Oracle PL/SQL skills you need, through hands-on, real-world labs, exercises, projects, and our great Web-based training site! Coverage includes every key Oracle PL/SQL concept, including: the basics of structured programming; PL/SQL structure and syntax; iterative control; scoping and anchored datatypes; SQL within PL/SQL; for update cursors and subprograms; stored code, triggers, security, tables, even advanced-level package and parameter passing techniques. A free Web-based training module includes a Virtual Study Lounge where readers can interact with the author. As Oracle's premier tool for building store procedures, PL/SQL uniquely supplements the standard relational database language, SQL, with the features needed to build real-world applications. Oracle Developers typically learn SQL before venturing in to Oracle's PL/SQL. SQL is the foundation Language on which PL/SQL is build. Ben Rosenzweig is a principal consultant at Oracle Corporation in the Custom Development Department. He has a wide range of computer experience from creating an electronic Tibetan-English Dictionary in Kathmandu, to supporting presentation centers at Goldman Sachs and managing a trading system. Elena Silvestrova is a faculty member at the Columbia University School of Continuing Education.

Anbieter: Orell Fuessli CH
Stand: 27.02.2020
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